Welcome to Africa54 Consultancy
Africa54 is a UK-based strategic advisory firm specialising in assisting companies with their transition and expansion into the African market.
We identify and deliver opportunities, while providing sustainable solutions across various sectors, including energy, mining, education, agriculture, infrastructure, tourism and technology.
Our services include helping clients anticipate and navigate political, regulatory, and public policy risks and opportunities. We offer due diligence support and assist in developing evidence-based strategies for business engagement.
We support enterprise expansion through:
Trade and Investment Promotion
Government Relations & Strategic Partnerships Development
Business Development Consultancy
Lead Generation & Opportunity Identification
Market Research & Entry Strategy
Regulatory & Risk Navigation
People & Institution Mapping
Managing Director Profile
Itai Michael Preston Choto is an experienced consultant with deep expertise in African politics, business, culture, and international affairs. With a strong background in economic diplomacy, government relations, and strategic advisory, he provides invaluable insights to organisations navigating complex political and economic landscapes across the continent.
Itai has worked extensively with governments, multilateral institutions, and private sector leaders, offering expertise in stakeholder engagement, policy analysis, and international trade. His career has spanned roles in high-profile organisations, where he has led government relations strategies, facilitated diplomatic engagement, and advised on regulatory and risk frameworks. With a keen understanding of political structures, cultural nuances, and international diplomacy, Itai is a trusted adviser to political leaders, businesses, and institutions seeking to operate effectively in Africa.
His ability to bridge political insight with commercial strategy makes him a critical asset for organisations looking to engage with the region successfully.
IMPC also serves as an International Envoy in the office of the President of the Republic of Guinea.
Operating under the Office of the President & Cabinet, the primary task is to promote the international strategic interests of the country. This involves a comprehensive approach that extends to international government affairs, economic diplomacy, trade, investment, and strategic communications.
The mandate aims to actively forge beneficial international government relations, catalyse trade and encourage investment, fostering economic growth, facilitating job creation, and stimulating innovation across the Republic.
